Encouraging Valuable Word-of-Mouth Marketing for Your Auto Shop

Posted by TransTec on June 12, 2019

The auto shop, whether independent or part of a national chain, is a fixture of any community. Once you establish your business as a great partner for your customers, that attention to providing a consistently positive customer experience can begin to work for you in the best possible way: you customers will start to recommend your shop to their own social circles. Word-of-mouth promotion is an incredibly valuable component of any marketing plan because of the sheer power it holds. Essentially, when your customers recommend your shop to their friends, family, and more, you reap the benefits of free advertising that's backed by trust in your customer.

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Categories: Shop Best Practices

Why Do Quality Transmission Overhaul Kits Cost More?

Posted by TransTec on June 5, 2019

You've heard it before: "You get what you pay for." But when you're looking for the transmission overhaul kits you need in your rebuild shop, what does it mean to invest in quality? Often times in the automotive aftermarket, a true quality component or kit will come with a higher price tag than a lower quality option, and you might wonder why. Once you know what quality means for your rebuilds, it's much easier to see why spending a little more on your kits up front actually saves you time and money in the long run.

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Categories: Transmission, Overhaul Kits, Seal Kits

What to Do When A Repair Comes Back

Posted by TransTec on May 29, 2019

It happens in every shop: despite putting forth your best effort, training your technicians, and following your service process, eventually a vehicle you services will come back with an issue after the repair. Sometimes, it could be the result of your mistake, while in other situations, the failure was inevitable for one reason or another. In either case, you're still responsible for this vehicle and the additional work it needs. So what do you do now?

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Categories: Shop Best Practices

How Industry Forecasting Leads to Better Transmission Overhaul Kit Coverage

Posted by TransTec on May 22, 2019

Aftermarket kit providers have their work cut out for them when it comes to developing transmission overhaul kits and getting the right ones into the hands of rebuilders. Unfortunately, original equipment manufacturers (OEMs) don't release a convenient list of their applications and when they need to be serviced or rebuilt. Kit providers can only determine that information from research and analysis of the industry data available to them. And in the end, not all kit providers choose to put in the time and effort it takes to anticipate which kits rebuilders need and when.

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Categories: Transmission, Overhaul Kits, Seal Kits

How to Make the Most of What You Learn at Auto Seminars and Expos

Posted by TransTec on May 15, 2019

In order to keep up with the automotive industry as well as your competitors, you and your auto shop team need to be dedicated to constantly improving your service processes. One of the best ways to stay ahead is by attending continuing education and industry events like training seminars, trade shows, and expos. You and your techs can bring home valuable information on innovations, technology, and business best practices after attending these events, but it can be hard to keep track of — and even harder to implement  everything you learn. But if you handle it right, you can get way ahead of the curve.

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Categories: Shop Best Practices, Training